PROVACUNO has celebrated the launching event of the What a Wonderful European Beef Campaign in Hanoi in order to promote European beef between Vietnamese importers, distributors and HORECA channel.
The event has received the interest of the key players of the meat industry in Vietnam as well as the Vietnamese and Spanish authorities in Hanoi, who has attended the event.
The Head of the International Department of PROVACUNO, Mr. José Ramón Godoy, has had the opportunity to explain in detail the uniqueness of the Spanish Beef and the special importance of the Vietnamese market due to its potential growth.
After his speech, the Spanish Michelin Star, Kisko García, has done a demonstration of how to cook three recipes using Spanish Beef.
Following the demonstration, the attendances has had the chance to try the three different recipes. Importers and distributors has already shown their interest to import the products and some of them has already established conversations with the representatives of the companies who attended event.