News

After more than two years, PROVACUNO welcomes Vietnamese beef importers to Spain as part of its actions for the program What Wonderful European Beef 2.0

Importers from Vietnam are looking forward to experience the European beef industry and to understand what makes our beef products unique.

The invited importers return to Japan delighted to have known the rigorous quality of the production system of the European beef industry, at the same time they enjoyed Spanish culture, landscapes and our gastronomy.

Due to the reduction of mobility restrictions from the Japanese government, Provacuno has invited beef operators from the country to visit Spain.

Continuing the promotion campaign, PROVACUNO carried out another successful event last March 31st, with a showroom held in a streaming format for the Japanese professional public in Tokio.

Between the 27th and the 30th March, PROVACUNO visited Riyadh, the famous capital of Saudi Arabia where several actions were carried out to promote European beef among the main actors of the Saudi market, media and future chefs.

As part of the “What Wonderful European Beef 2” campaign, PROVACUNO held a showroom in Vietnam on March 23rd in streaming format for the Vietnamese …

The “Evening with European beef from Spain” event is part of Provacuno’s Wonderful Beef 2.0 campaign, which began last year in Japan with the aim of raising awareness of the high quality and safety of European and Spanish beef in the Japanese market.

The campaign brings the high quality and taste of European beef from Spain to the country through a series of activities

Start with good news as in March the Agro-food Inter-professional Organization of the Spanish Beef Industry (PROVACUNO) has returned to Vietnam to keep promoting the great qualities of European Beef.